HCL Unica and Google Cloud Partnership
We’re pleased to announce a strategic partnership with Google Cloud providing our customers with a cost-effective and highly scalable, secure and elastic cloud deployment option with global coverage. This partnership supports organizations with the most complex customer marketing data who depend on our integrated cloud-platform to deliver precision marketing at scale.
Discover how you can deliver precision Marketing at scale
Learn what it means to deliver precision customer targeting at scale with powerful segmentation capabilities for outbound, multi-channel, multi-wave batch campaign execution and tracking
5 simple ways marketers can achieve their Marketing Goals
Learn how you can capture, monitor, and achieve your daily or weekly marketing goals with Goal-Based Marketing. Powerful reports to analyze Customer Behaviour and Goal Completion.
Discover how you can deploy Unica Marketing on the cloud in minutes
The major challenge for a marketing IT specialist is software currency and reliability. Discover the 5 ways you can deploy your marketing platform anywhere and deploy it on the cloud of your choosing.
Unica Marketing Platform
HCL Software Unica Suite is the enterprise marketing platform to deliver Precision Marketing at Scale
Designed from ground up for marketers and powered by AI, it empowers marketing automation across a wide variety of outbound and inbound channels – direct mail, email, website, call center, IVR mobile, ATM, Kiosk, POS and much more. Unica is a premises-agnostic, cloud native platform and can be deployed through Docker framework or natively. Unica in an integrated platform that delivers total flexibility, scalable power and seamless integration with 3rd party Martech solutions.
Deliver Better Customer Experience and Agile Campaign Execution
Increase your marketing effectiveness through deeper levels of Customer Segmentation & Real-Time Personalization
Universal Data Connectivity to tap directly into your customer data anywhere and in any format
Cloud Native platform to deploy in minutes, upgrade in hours anywhere: On-prem, Cloud, or Hybrid (Docker, Kubernetes & rich set of micro-services)
5 steps to achieve fast and flexible Martech integration
Discover why Digital enterprise Marketers find it hard to create an engaging Omnichannel Customer experience that integrate all essential outbound and inbound channels.
Increase in clicks per day in Travel & Hospitality industry
Increase in customer responses in a global bank
Boost in operating profit in a large US based retailer
Unica the integrated, cloud-native platform that powers Precision Marketing at Scale!
Enterprise Class Marketing Application For All Industries
Execute complex programs with the simplified business-friendly interface to implement your omni-channel marketing strategies.Unica is the enterprise class system of customer records for any volume of marketing transactions.
Travel & Hospitality
Create a world-class digital experience to increase online transactions and reduce servicing costs.
Use data to enhance bill pay and support portals to drive app engagement and empower customers.
Identify which actions convert shoppers from browsers to buyers to drive sales, account creation, and order value.
Consumer Product Goods
Turn marketing into an ongoing, personalized dialogue that will build brand loyalty and a direct relationship with your community of consumers.
Media & Entertainment
Leverage real-time behavior and historical understanding to engage clients with the content that will keep them coming back for more.
Banking & Financial Services
Anticipate the moments that matter to your clients and meet them where they are with relevant, personalized offers that grow share of wallet and improve retention.
Designation, Segment Marketing, AdTech - MarTech - E-Transformation
Unica Interact is for the moment the only tool we've seen offering a true real-time omnichannel solution that allows a fully automated segment-of-one strategy.
Senior Decisioning Manager - Customer Data and Decisioning, EE - UK
Unica is our tool of choice for multi-channel campaign management and powerful customer segmentation capability. With integration into our CRM database we're able to target customers at the right time, with the right offer via the right channel.
Will Duong 3
Director, Leads Management Engine and Data Strategy, Bank of Montreal Financial Group
Thanks to IBM Interact, we can identify the best offer for every customer in real time and inspire them to trust us with more of their business.
V12.1 Webinars on Unica Live
Get all your Unica v12.1 enablement with every Unica video series housed in our educational site, Unica LIVE. Get Product Management updates, marketing trends and hot topics, 'Let's Geek Out' On Unica technical knowhow from the product and service teams.
Go beyond marketing with Unica. Create engaging experiences that convert!
Schedule Unica Demo
In this one-hour session, our product consultant will walk you through a workflow that will demonstrate how you can provide excellent customer service with Unica.
You will learn how you can
- Create customer journeys, segmentation and targeting with the right offer.
- Deliver tailored, relevant and compelling offers on every channel—inspiring customers.
- Manage projects, creative assets, resources, teams, and approvals within a collaborative environment.